Sneak Preview: AMC’s Kirk Linden at AdMonsters OPS TV, July 18
Posted:
Friday, July 12, 2013
As we announced yesterday, we're excited to host a live hangout on air from AdMonsters OPS Mobile & TV in New York next week, as part of our Video in the Future Digital Dialogues series. Joining us on stage are Rahul Chopra, VP and Head of Video at News Corp, and Kirk Linden, VP Digital Partnerships and Operations at AMC. We warmed up the microphone with a few questions for Rahul yesterday and caught up with Kirk today on the things he's excited to speak about at AdMonsters OPS TV.
We’re collecting more questions for both Kirk and Rahul, so tweet your questions to @doubleclick_pub with #digitaldialogues #opstv, and we’ll try to get to them on stage.
Tell us about AMC’s digital video focus, and what sets your digital video offering apart from your competitors?
As a content company, AMC is focused on delivering distinctive, high quality content no matter the platform, providing authenticated episodes online, award-winning Web series and our industry-leading second screen application, AMC Story Sync.
AMC has a lot at stake when it comes to TV ads, but what gets you excited about the future of digital video advertising?
I am most excited about the opportunity digital video advertising provides to support distribution of great content across multiple screens. AMC is an ad-supported network, and digital video advertising helps us to bring quality content to more screens and more devices.
Tell us about AMC’s digital video focus, and what sets your digital video offering apart from your competitors?As a content company, AMC is focused on delivering distinctive, high quality content no matter the platform, providing authenticated episodes online, award-winning Web series and our industry-leading second screen application, AMC Story Sync.
AMC has a lot at stake when it comes to TV ads, but what gets you excited about the future of digital video advertising?
I am most excited about the opportunity digital video advertising provides to support distribution of great content across multiple screens. AMC is an ad-supported network, and digital video advertising helps us to bring quality content to more screens and more devices.
What are some key things you'd like to discuss with participants at AdMonsters OPS on July 18th?
1. How can we better leverage data to deliver more efficient campaigns and stronger viewer experiences?
2. As an industry, we need to find a way to better streamline the delivery and stewardship of cross-platform campaigns.
Come join us in New York at AdMonsters OPS TV to continue the conversation. Are you unable to make it to New York, but want to participate? Contribute a question for Kirk, and we'll get back to you if we're able to host you during the Google+ hangout during the talk on July 18th, at 1:50 PM ET, 10:50 AM PT.
1. How can we better leverage data to deliver more efficient campaigns and stronger viewer experiences?
2. As an industry, we need to find a way to better streamline the delivery and stewardship of cross-platform campaigns.
Come join us in New York at AdMonsters OPS TV to continue the conversation. Are you unable to make it to New York, but want to participate? Contribute a question for Kirk, and we'll get back to you if we're able to host you during the Google+ hangout during the talk on July 18th, at 1:50 PM ET, 10:50 AM PT.